Adkeys for Marks & Spencer – New Stores Opening – 2012 & 2013


Marks & Spencer France entrusted Adkeys with the creation of several campaigns to promote the opening of new store in So-Ouest Levallois Perret in 2012. Among the challenges that needed to be addressed : enhance the value of the “fooding” product offer, a line of products that has already met great success at the Champs-Elysées store.

Adkeys also worked on the opening of new stores in Aéroville & Beaugrenelle in 2013.

Adkeys produced and adapted the campaigns to print formats, out of home formats, Pos advertising as well as other possible media formats like buses, velibs, and leaflets produced in support of the campaigns.


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