In-store advertising

Adkeys for Le Château de Versailles – Edition – 2014

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Adkeys imagined and created the product catalog for the Palace of Versailles and its adaptations into editorial tools for the new programs it offers: membership cards, 1-year cards, prestige visit pamphlets, 2-day tour pamphlets and brochures for works councils as well as press releases.

A visual layout and color code were created so that each product could be easily identified among the various offers.

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Adkeys for Mitsubishi – Technologie Grandeur Nature – 2014

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In 2014, Mitsubishi Motors France entrusted its communication platform to Adkeys. This collaboration is built around production of national media and off-media campaigns, to support the launch of the Outlander PHEV.

Adkeys is therefore spearheading the transformation of Mitsubishi’s brand image based on the new claim: “Technologie grandeur [email protected]” and a new, more premium positioning.

Adkeys was also involved in the design of new, regional promotions communication tool to support traffic to local car distributors.

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Adkeys for Marks & Spencer – New Stores Opening – 2012 & 2013

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Marks & Spencer France entrusted Adkeys with the creation of several campaigns to promote the opening of new store in So-Ouest Levallois Perret in 2012. Among the challenges that needed to be addressed : enhance the value of the “fooding” product offer, a line of products that has already met great success at the Champs-Elysées store.

Adkeys also worked on the opening of new stores in Aéroville & Beaugrenelle in 2013.

Adkeys produced and adapted the campaigns to print formats, out of home formats, Pos advertising as well as other possible media formats like buses, velibs, and leaflets produced in support of the campaigns.

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Adkeys for Mitsubishi 2013

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In 2013, Mitsubishi Motors France entrusted its communication platform to Adkeys. This collaboration is built around production of national media and off-media campaigns. Adkeys is therefore spearheading the transformation of Mitsubishi’s brand image based on the new claim: “Excellence in its original version” and a new, more premium positioning. Adkeys was also involved in the design of new, regional promotions communication tool to support traffic to local car distributors.

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Adkeys for Marks & Spencer – Creative Adaptations – from 2012 to 2014

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Marks & Spencer UK, the United Kingdom’s biggest prêt-à-porter retailer has entrusted Adkeys with the production and adaptation of different campaigns such as Summer 2013, Royal Baby in 2014, Sales 2013…

Adkeys produced and adapted the campaigns to print formats, OOH formats, leaflets, buses, web banners, pages skins, with in-store design and concept to adorn the interactive sales terminals located in stores.

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